Dr.Bitange Ndemo,PS Ministry of Communications, to chair SocialPRO clubs Launch at UoN School of Business on 25th Oct 2012

Set  for Launch on 25th Oct 2012

The ministry of information and communications in Kenya  are endorsing social media clubs in Universities in Kenya, a first that is set to see lecturers and students take social media as a positive contributor to their education.

The social media clubs will be launched October  25 at the University of Nairobi, School of Business then be spread to other universities.
The social media clubs dubbed ‘SocialPro Clubs’ were introduced by four students namely; Gitonga Munene, Muthuri Kinyamu, Victor Mutua, Munene Marete and Wangari Munene (USIU) through  their social media consultancy firm ,Social Edge Africa, based at Nairobi Hub.
The initiative is endorsed by the ministry of information and communications and Dr. Bitange Ndemo; the PS at the ministry will spark of the event as  chief guest  and other speakers will inlude media personality Cynthia Nyamai,MD Cynthia Nyamai Communications,  Evans Muriu, Founder of Kuna Vijana Initiative and Wanadamu, Muthuri Kinyamu, Team Leader – Social Edge, Doreen Waithera Ng’ang’a, CEO Marketing Society of Kenya, Kennedy Gathu Lari Smart Villages and Sriram Bharatam, Founder and Chief Mentor of Kuza Biashara.
The  university chapters will work closely with  the Marketing Students Association (MSA) and Business Information Students Association (BISSA), both of University of Nairobi.
Founder and business director Social Edge Africa , 24 year old Muthuri Kinyamu, the founder told TechMoran, “The core objective of these clubs is to teach, educate, create awareness and impart knowledge & skills of various disciplines of social media and platforms to the university students”.
He added,”The initiative seeks to develop a talent pool of graduates with a solid understanding of new media to bridge the knowledge gap and demand there is today for people with skills and expertise in various disciplines of social media especially.” 
According to Muthuri these clubs will help students unlock the potential of social media, expose them to the limitless possibilities online and help academic departments use social media networking sites to teach and share content and make learning more fun.
Students will learn to create, optimize and share digital content in various formats with students across various platforms as well as help them embrace new media and thus use it to connect, engage and gain valuable feedback from the students. Through these clubs the faculty shall establish processes that control the publishing and monitoring of their content online and globally.
He said the clubs will recruit social media ambassadors for the campaign dubbed “BE A SOCIALPRO” which will also help foster peace as the March 2013 elections. The founder says the initiative seeks to promote responsible ways of using social media for the good of all.
UPDATE:
Here is the presentation schedule of the launch event.

THE LAUNCH OF SOCIAL MEDIA (SOCIALPRO) CLUBS IN KENYA

UNIVERSITY OF NAIROBI, SCHOOL OF BUSINESS, Lower Kabete Lecture Theatre.

25^th October 2012: from 9:00am to 5:00pm

Speakers Schedule.

Activity and Time	Speaker	Topic
9:00-10:30am	The dean; School of Business.The head of mgt science departThe head of marketing depart	Welcome Remarks
Presentation one   10:30 hrs	Evans Muriu (@VanceMuriu)Founder of Kuna Vijana Initiative and Wanadamu.	Social Media For Non profits. A presentation on Wanadamu.
Presentation two 11:15 hrs	Muthuri Kinyamu (@kenyanMarketer)Team Leader – Social Edge	A Presentation on SocialPRO clubs concept.
Presentation seven 11:30 hrs	Doreen Waithera Ng’ang’aCEO Marketing Society of Kenya.	Integrating Social Media To The Marketing Mix & New Careers In Marketing.
Presentation four  12:15 hrs	Kennedy GathuLari Smart Villages.	Connecting Lari community using social media and mobile technologies
Presentation Five 12:30 hrs	Cynthia Nyamai. TV Personality and MD: Cynthia Nyamai Communications.	Communication on New Media. Challenges & Opportunities.
Lunch Break(13:10-14:00 hrs)	Lunch Break	Lunch Break
Presentation six  14:00 hrs	Sriram Bharatam, (@SBharatam)Founder and Chief Mentor of Kuza Biashara	Scaling up a Startup.
Keynote address 14:30 hrs	Bitange Ndemo (@Bantigito)Permanent SecretaryMinistry of Information & Tech	Keynote speech.
Presentation 15:15 hours	Ken Njiru-Ungwana InitiativeCarole Kariuki- CEO KEPSA	Mkenya Daima Presentation
Discussion & presentation 16:00 hours.	Calvin Nyakundi; Meru University student who was suspended for tweeting.	Social Media Etiquette and Online Freedom.Q & A Session to lead to panel discussion